Here is, perhaps, the latest case of intellectual property theft: Last week on Saturday Night Live, Jennifer Lopez unveiled the first two songs from her forthcoming album, Love? — which was dropped by Epic/Sony last month and will find a new home, presumably, soon. Tucked away in the set design, Lopez was flanked by a logo that we can only assume intended to set up the visual identity for her new record: On the kickdrum and elsewhere, a heart merged with a question mark.
If it looked familiar to many of us, that’s probably because it is. My friend and former bandmate, Jonah Matranga, has been using this symbol for years. It’s found its way onto albums, posters, T-shirts, and stickers; he has it tattooed on his body. In other words, Jonah’s use of the design is well established, whereas J-Lo’s appropriation of the logo is — well, not so much. So he’s putting out a call:
I’ve been told that you can help out by sending photos of ways you’ve used the image in your life, after you found it through my music. So, if you have a tattoo of it, or you’ve made drawings of it, or you have anything at all that shows the many ways the little heart-question has gotten out there, I’d love to see it, and so would the lawyers. You can post your pics (or links to them) here, or send them via any number of internetty ways, or just mail ‘em to me.
I have no idea what will happen from all this, but it seems as good an excuse as any to gather this stuff together and remember the power and fun of making stuff and putting it out into the world.
Also, the new songs she played kinda sucked. But that’s neither here nor there.
